2022 SPAC Agenda Book proof v5

S P A C 2 0 2 2 E D U C A T I O N A L S E S S I O N S

Virtual vs. Traditional Sports 08:15 - 09:45 By Carl Bott CB Sports Photography- Owner, Tim MacDonald Image Art Studio- Owner Sports photography offers so many possibilities and the quality of work

thursday JAN. 27 workshop where you will put into practice the topics and skills needed to hire the best employees you can find. Developing a training and onboarding program is essential to helping new hires become successful on Day 1. Managing those employees so they continue to grow and develop their skills, knowledge, and proficiency helps your company run better. It frees up your time to focus on growing the business while they spend their energy taking the great photos you need to gain new customers. wednesday JAN. 26 Interviewing, Hiring, Managing, Training Employees Workshop 13:00 - 15:00 By Karl Boettcher Visual Image Photography- Photography Manager How to find, interview, and hire photographers. An interactive

today is outstanding. One key question is whether to offer virtual or traditional shoots. Join us for this action-packed discussion where Carl Bott, who does virtual, and Tim Macdonald, who shoots traditional, debate the pros and cons of both, discuss what customers want to see, their personal preferences, key tools, and much more. Tim and Carl are Sponsored by GotPhoto.

Maximizing Your Flyers 08:15 - 09:45 By Brad Scott Inter-State -National Wholesale Account Manager Brad Scott, Inter-State Imaging, will facilitate a session with multiple volume school photographers from

across the country sharing their fall flyer layout designs. Hear from these photographers why they layout the flyers the way they do and what they hope to achieve by doing so. If you want to retain 20% of your sales, service a school that requires flyers or photograph in a demographic that supports the need for flyers, this session will be very informative to you.

Lights, Camera, Action: They Key to Unique Dance and Gymnastic Shots! 08:15 - 09:45 By Sheryl Bashore Sheryl Z Photography- Owner

How to Make Everyday Photography into VOLUME Photography 08:15 - 09:45 By Danny & Dianne Rabalais Studio 530 Photography California School Photography- Owners

Volume dance and gymnastics is a competitive field, but Sheryl Bashore has carved out a niche for herself in the industry by producing an array of stylish shots, including her famous silhouette photos. Additionally, she has also doubled her average order value and retained a loyal customer base. In this action-packed talk and demonstration Sheryl covers: • Onsite setup • Key equipment • Posing styles and boards • Unique shots Onsite sales • After shoot sales systems Don’t miss out on a live demonstration of the most important steps, and learn what changes you can make in your photography business, so you can take the leap to higher sales yourself! Sponsored by GotPhoto.

Over the years, we have found ways to take specialty photo events like Santa, Easter, Sports, Schools, Graduation, Fairy/Princess, Commercial Headshots, Contract Seniors and turn them into money makers!!! In some cases we can triple the amount of profit and do half the work. We will go from start to finish on our systems to get you making more $$$$$$ in volume photography. We’ve done it all wrong at least once… We can help you get it right the first time.

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