SPAC 2023 Guidebook

SPAC 2023 EDUCATIONAL SESSIONS

9:00 AM – 3:00 PM Sonoma C By Paul Cherry Performance Based Results Sales Training How to Disrupt Complacency. Compelling Lyrics to get the Appointment

M.A.G.I.C. – The Five Keys to Being a Better Leader If you want to Be a Better Leader – join us for this Growth Session. Attendees will learn to narrow their focus to the 5 most Crucial things a Leader needs to Focus on for Growth. Wednesday Jan. 25 CEO Training 9:00 AM – 3:00 PM Sonoma A By Mike Crandall Sadler Group Lunch Break: 11:30am-1:00pm (Lunch provided)

Lunch Break: 11:30-1:00pm (Lunch Provided)

Every day your salespeople try to initiate conversations with prospects who end up saying they’re happy with their current school photographer…No need for change. If only prospects would take a few seconds to listen before they shut down the conversation. Now there’s an answer. In this session, learn how break out of the ho-hum self serving messaging that creates resistance. Whether it’s a live conversation, a voicemail or email, create high impact lyrics to quickly capture your prospects’ attention so they will gladly welcome a meeting. Bigger and better opportunities with a packed sales funnel. But only if you can secure the appointment to sell your value and close more sales.

SPAC University: Sports 101 9:00 AM – 3:00 PM Sonoma B By Jeff Gump (Gump Solutions- Owner) & Eric Miller (MillerFoto- Owner) Lunch Break: 11:30am 1:00pm (Lunch provided) With the volume industry ever so changing, this is the perfect one-day class for you to be in the know. From marketing, - which is the most difficult part of this industry, equipment,

SPAC University: Schools 101 9:00 AM – 3:00 PM Sonoma D By Robin & Jennifer Jansen Sock Monkey Photographers- Co Owners Lunch Break: 11:30am-1:00pm (Lunch provided)

This class is the perfect opportunity for all levels of experienced photographers who are considering adding a new revenue stream to their business. Join us as we discuss how to start, build, and maintain a successful volume business in schools but know all of these techniques can and should be applied for sports, dance, preschools, and onsite printing event photography.

With the volume industry ever so changing, this is the perfect one-day class for you to be in the know. From marketing, - which is the most difficult part of this industry, equipment,

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