2019 SPAC agenda book FINAL
S P A C 2 0 1 9 E D U C A T I O N A L S E S S I O N S
thursday JAN. 24
Team & Individuals-Profitable or Sucking the Life out of you? 8:30 a - 9:15 a Jeff Gump In the last couple of years there have been so many changes in our small niche of photographing Team Sports. Some are distracting, and others are exciting and
School Lighting Posing Demonstration
8:30 a - 10:00 a Chris Wunder
profitable. Are you being distracted by spending hours upon hours in your home office creating team photos? You know the ones you want all your social media friends to admire to give you validation? Is your family lifestyle being affected by the long hours on your computer? As a veteran in the T&I business, let Jeff Gump share with you the different options. This is not rocket science. After you’ve spent some time discussing the many options, you will walk away with the either “Hey, I’m doing it the best way for my business” or “Why have I been sending so much time in post- production when there are photo suppliers who can take the burden affecting me. This program will be an eye opener for all those New-be photographers and validate the veterans.
School Picture Day Demo This 90 minute “in the round” program features a hands- on approach to conducting a school picture day. We’ll demonstrate both tethered
and non-tethered workflows along with greenscreen, traditional and the new hybrid lighting and backgrounds. Visual learners will appreciate seeing it all come together and have a chance to see everything in action. This program is primarily geared toward “newbie” school photographers, but even experienced photographers who have not yet automated their picture day process will find it helpful. Co-Presented by: Chris Wunder, Cr. Photog. ASP Co-Owner, www.BigMoneyPhotography.com & Marion Hughes, Volume Photography Support, Pounds Labs.
Doing It In House and Still Offering Variety of Products
Setting Up for Success 8:30 a - 10:00 a Matthew Kemmetmueller
8:30 a - 10:00 a Brian Crussell
Information Covered: 1 Organization ( Our Checks and Balances) 2. Software (Darkroom and TEPS) 3. Printing 4. Printing of specialty Items (key chains, water
In this course we will go over the things we’ve done to grow our photography business while maintaining quality that surpasses our competitors. We will go through our physical set ups for
bottles, dog tags, trading cards, etc) 5.Dye-Sublimation of Specialty Items (phone covers, mouse pads, PLAQUES - I bolded this as I can show a way to do sponsor plaques inexpensively , etc.) 6. How I used in house sublimation equipment to reduce School commissions! 7.Packaging
photographing 200 teams in a day at a very high volume while executing a high quality of photography. We will also cover automation in our digital workflow with Photoshop. How to get better quality images without increasing your workload. We will also cover the steps we use to acquire new business while also strengthening our existing relationships. Graduation Ceremonies and Onsite Sales Events
How to Conquer your Workflow and Make More Money 9:15 a - 10:00 a Shiloh Getz What would you do with an extra 5, 10 or even 15 hours in a week? This class will teach sports photographers how to win bids with a fast picture day without
8:30 a - 10:00 a Alison Counts
Graduation ceremonies Graduation ceremonies can be extremely lucrative. We will cover exactly how these events should be executed from booking and
sacrificing your profits in the process. Attendees will learn the secret to get “the unobtainable” data from their leagues and schools. The class will see the art of “BARCODING SPORTS” without tethering. Shiloh will also share a few coveted tips for saving time at T&I picture day including team organization and posing ideas. Employee Basics: Identify, Find, Hire, Train and Fire 10:30 a - 12:00 p Karl Boettcher
staffing to the photography and marketing. There are very specific shots which sell at graduations and nuances to the marketing which can greatly impact your bottom line. We will cover the sales averages you can expect for a variety of ceremony types and other metrics to study so you know if you are being successful or have room for improvement. Graduation ceremonies should be highly profitable and not just events that are provided as a side-item in school contracts. Get YOUR diploma in grads with this session! Onsite Sales Events We know that sales are higher when a sales person can walk the customer through the sales process, explain options and tout specific products and services. Having the staff, space and equipment is a challenge and possibly cost-prohibitive in many cases. We will provide an alternative process that allows for on-site education without the space, staff and equipment needs using the consumer’s own mobile phone in most cases. We will share success stories from this process including large-scale events that have experienced HUGE sales increases.
One of the most important steps in growing a successful business is hiring the right people. Finding great employees who fit your corporate culture is just
the first step. Making sure they are integrated into your team, trained correctly, and help build your brand can be difficult. Learn practical and efficient steps that will still leave time in your day to take care of your other daily operations.
W W W . S P A C - U S A . O R G
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